- Fair Trade Philosophy
- Guarantees that no children under the age of 16 make our products
- Provides equality for men and women in pay and opportunity within the workplace
- Pays a fair wage to all workers that is either at or above the national average
- Ensures safe working conditions and regular breaks/holidays for all workers
- Prepays producers in advance so that they do not go into debt buying materials
- Promotes traditional crafts such as Handloom Khadi, Hand Block Printing, Aree Embroidery, and Hand Tie Dye. This keeps traditions alive and provides vital income for villages
- Working together with smaller community trade projects that provide essential support to disadvantaged people in rural areas
- Using Azo free and natural dyes with the least impact on the environment
- Increasing our range of organic cotton to promote sustainable and environmental fashion as well as protecting the health and wellbeing of the growers
- Recycling materials into some of our garments and using waste fabric to make bags
- Researching to increase our range of organic cotton and biodegradable packaging
- Making regular inspections throughout the year to ensure the above are maintained
- Increasing awareness for the need to shop responsibly and pushing the multi-nationals into working towards fair trade on a global level
